About Cassandra
Cassandra Britton is an international keynote speaker, business strategist, and brand visionary whose voice has become synonymous with courage, clarity, and conviction. Known for her ability to blend strategy with soul, she helps entrepreneurs, leaders, and athletes bridge the gap between performance and purpose, transforming ambition into legacy.
Her journey began on the ice. As a competitive hockey player in a male-dominated sport, Cassandra learned early what it meant to lead with resilience, discipline, and grit. Those formative years shaped her unshakable mindset and gave birth to her lifelong fascination with the balance between power and presence, what she now calls The Duality Effect.
After earning degrees in Kinesiology and Sports Business Management, Cassandra joined the professional sports industry, working in Global Partnerships with Maple Leaf Sports & Entertainment. But it wasn’t long before she felt the pull toward entrepreneurship. At just 19, she took a leap of faith, and started her first business in the beauty industry. What began as a one-woman operation quickly evolved into a seven-figure brand.
Since then, Cassandra has built and sold multiple successful ventures, coached hundreds of entrepreneurs, and reached thousands globally through The Business Savage Podcast, ranked in the top 5% worldwide. Her teachings fuse psychology, storytelling, and performance, helping her audiences not just do more, but become more.
Cassandra’s message is clear: mastery of your voice is mastery of your legacy. Whether she’s speaking to corporate executives, athletes, or entrepreneurs, her impact is the same, and audiences leave grounded, activated, and ready to play bigger than ever before.
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"Captivating storytelling & expert at engaging audiences"
Speaking Topics:
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The Duality Effect – The Power of And
Inspired by Cassandra’s upcoming book, The Duality Effect is a deep and transformative keynote that explores the paradoxes that define our humanity. The place where strength meets grace, ambition meets surrender, and fire meets flow.
Through her raw storytelling and unapologetic truth, Cassandra invites audiences into the heart of duality. Where you stop trying to choose between the parts of you that seem to contradict, and instead learn to integrate them into your greatest strength. She shares her personal journey of breaking every either/or rule she was ever handed.
This keynote dismantles the myth of balance and redefines what it means to have it all. Cassandra teaches that there is no perfect harmony between masculine and feminine energy, only the dance between them. The goal isn’t to choose which one leads. It’s to learn how to flow between both with awareness, embodiment, and power.
Audiences leave this keynote profoundly moved, not just inspired, but awakened. With permission to stop performing for perfection and start expanding into the infinite space of and.
Because the truth is, you were never meant to fit inside one box.You were meant to build the bridge between them.
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Fire, Aim, Ready – Turning Procrastination into Progress
This keynote is a wake-up call for leaders and entrepreneurs who are stuck in hesitation mode. Cassandra teaches audiences how to bypass perfectionism, rewire fear into fuel, and take bold, aligned action, even when the outcome isn’t guaranteed. With her signature “Fire, Aim, Ready” philosophy, she reframes failure as feedback and transforms overthinkers into action-takers. Audiences walk away equipped to execute faster, lead stronger, and trust their instincts when it matters most.
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 The V.O.I.C.E. Method – Your Most Powerful Marketing Tool
Your voice is the most powerful marketing tool you’ll ever own. In this keynote, Cassandra reveals her signature V.O.I.C.E. Method, a proven framework to help leaders and entrepreneurs communicate with clarity, conviction, confidence and connection. She teaches how to speak with influence, craft stories that stick, and use your authentic voice to build authority, visibility, and trust. Attendees walk away understanding that their voice isn’t just how they speak, it’s how they lead, and when done properly, it can move masses.
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Shoot Your Shot – The Art of Risk, Resilience, and Playing Full Out
Drawing from her 20+ years as a competitive hockey player, Cassandra fuses sports psychology with entrepreneurial strategy in this dynamic and deeply motivating keynote. Shoot Your Shot is about betting on yourself when no one else will, taking risks that stretch your capacity, and trusting that missed shots are still progress toward the goal. Cassandra teaches that if you never ask, the answer will always be no, and that those who rise are the ones willing to take imperfect shots with unwavering faith. This talk ignites audiences to stop spectating and start playing to win, in business, leadership, and life.
Speaking History:
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Prudential Financial Advisors: Baltimore, Maryland
- Equitable Advisors Annual Conference:Â Orlando, Florida
- Billion Dollar Vision: Madison, Wisconsin
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Canadian Swim School Association (CSSA):Â Toronto, Canada
- Light up Charlotte: Charlotte, North Carolina
- South Lamar University in Texas
- University of Memphis
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Riser Nation: Austin Texas
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Wine Women & Well Being:Â Toronto, Canada
- Holy Wealth Summit: Austin, Texas
- The Founders Table: Austin, Texas
- SOAR Women's Retreat: Austin, Texas
Why Hire Cassandra as your Speaker?
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Cassandra Britton was born to speak, but more than that, she was born to move people.
When she steps onto a stage, something shifts. Her presence commands attention, her words pierce through the noise, and her delivery activates audiences into action.
Cassandra doesn’t just give a talk, she creates an experience.
Whether she’s speaking to a team of executives, a room of entrepreneurs, or an arena of dreamers, Cassandra tailors her message to the heartbeat of the room. Her background in business, branding, and sports psychology allows her to connect across industries and generations, from corporate boardrooms to creative stages.
Every word is designed to create measurable transformation. Event organizers bring Cassandra in not just for motivation, but for activation. The kind that ripples through the blood of the audience long after she leaves the stage.
Her talks challenge audiences to think bigger, lead deeper, and communicate with authenticity. She weaves mindset mastery, personal development, and emotional intelligence into every presentation, sparking a sense of community, courage, and ownership that can be felt in the air.
Cassandra is The Business Savage, unapologetically bold, endlessly captivating, and fiercely real. From intimate leadership retreats to large-scale conferences, she has a rare ability to hold both depth and fire, turning inspiration into implementation.
Give her your theme, your audience, and your goal, and watch her turn your event into an unforgettable movement.
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